no bc nct 127 said 'august is ours' and dropped a BLINGY teaser to prove it
the neos just uncorked the first teaser for their SEVENTH studio album 'BLINGY,' out august 24. it's a five-member era this run — johnny, taeyong, yuta, jaehyun and haechan are about to bring neo city chaos and we are bracing.
ok i was minding my entire business when nct 127 decided to end my peace — the neos just uncorked the first teaser for their comeback and mother is officially mothering again.
here's the tea: it's a full-length album — their SEVENTH, the resilience — titled 'BLINGY,' and it's landing august 24 at 6pm kst. a whole LP. in this economy. iconic behavior honestly.
this run is a five-man situation, and yes we clocked it: doyoung and jungwoo are currently serving in the military, so johnny, taeyong, yuta, jaehyun and haechan are holding down neo city until the full squad reunites. we love a group that keeps feeding us mid-enlistment.
the teaser itself is giving exactly what it needs to give — cryptic, shiny, faintly unwell-inducing. no full concept reveal yet, just enough to send czennies into a groupchat spiral, which, mission accomplished.
august 24, bestie. mark it, guard it with your life, start clearing shelf space now. the neos are so back.
Reported by Soompi. This article is Aegyo Arena's own write-up of that reporting.
Read the original on Soompi →
KiiiKiii Built a Fake Travel Agency to Announce a Comeback and Honestly? Hire Them
'WhyKiiiKiii' arrives august 10 and the teaser site issues you an actual boarding pass. every other marketing team should be taking notes right now.
so KiiiKiii are coming back on august 10 with 'WhyKiiiKiii' and instead of a normal schedule poster they built an entire fake travel agency. i'm serious. there is a website. it has a functioning booking flow. we have entered a new era of rollout.
here's the bit: you put in your name, a departure point, a date and a ticket type, and the site hands you back a boarding pass with WhyKiiiKiii listed as the destination. i filled it out immediately and so will you. no bc why is this better designed than most actual airlines i have flown.
the whole thing sits on a six-destination tour map, with each member illustrated as a tour guide working her own retro theme — heavy Y2K, vintage-advertisement energy, the kind of art direction that makes you want to print it and frame it. the site's whole invitation is to “discover the answer,” and it's promising six summers with six guides, one per member.
promo kicked off july 19 and the concept ties straight back to the album, which is apparently about working out why you should stay exactly as you already are. a record about self-trust, packaged as a holiday you can't physically attend. it's giving depth. it's giving girls who read.
august 10. boarding pass in hand. i fear this rollout quietly raised the bar for everybody else and they haven't noticed yet.
Reported by gokpop. This article is Aegyo Arena's own write-up of that reporting.
Read the original on gokpop →BTS Dropped a ‘NORMAL’ Teaser Set in a Bathroom and the Fandom Has Officially Lost It
the boys are back with a teaser for their ‘NORMAL’ MV and yes, the setting is a bathroom. no context, just chaos, exactly how we like it.
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