Most-Streamed K-pop on Spotify (2025)

HUNTR/X at 48.1M: The Outlier

HUNTR/X — a collective with a deliberately genre-ambiguous sound — topped the K-pop Spotify chart with 48.1M monthly listeners in December 2025. Unlike traditional K-pop acts, HUNTR/X doesn't rely on coordinated fan streaming campaigns; their numbers come from editorial playlist placement across Spotify's electronic, pop, and K-pop channels simultaneously. Their lack of a traditional K-pop fanbase structure makes them difficult to analyze through the usual lens, but their reach is undeniable.

JENNIE's Solo Breakthrough

At 41.7M monthly listeners, JENNIE sits higher on this list than BLACKPINK as a group (25.7M). Her solo discography — anchored by 'You & Me,' 'Solo,' and her 2024 album 'Ruby' — has built an independent streaming identity that outpaces her group output. This is an unprecedented position for any K-pop artist: surpassing the group that made them famous in pure streaming terms. US and European markets have been particularly receptive to her solo direction.

KATSEYE: The American K-pop Experiment

KATSEYE (33.5M) is the product of Hybe and Geffen Records' joint US pop experiment — six members selected via a reality show, all Western-born, performing in a K-pop framework. Their success on Spotify reflects their dual appeal: K-pop fans who respect the training system, and Western pop fans who connect with English-language lyrics. They're charting on both mainstream pop and K-pop editorial playlists, a rare dual placement.

BTS and TWICE: The Stalwarts

BTS (23.7M) and TWICE (22.2M) represent the long tail of K-pop's golden era. Despite BTS being in military service and TWICE entering their second decade as a group, both acts maintain streaming numbers that most active artists would envy. Their back catalogues run deep — BTS has over 200 tracks on Spotify, and TWICE's Japanese releases alone account for a significant share of their total plays. Legacy streaming is real.

Top-Streamed K-pop Acts by City