Aegyo Arena / Cities / Seoul
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K-pop in Seoul

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The epicenter of K-pop. Home to HYBE, SM, YG, and JYP headquarters — you can literally walk past your bias's company building.

Upcoming Concerts
📍 Goyang Stadium, Goyang
📅 Apr 9-12, 2026
📍 Gocheok Sky Dome
📅 Aug 7-8, 2026
📍 KSPO Dome
📅 Feb 21, 2026
📍 Inspire Arena, Incheon
📅 Jul 11-12, 2026
Multiple Artists
📍 KSPO Dome (Olympic Gymnastics Arena)
📅 Year-round
Multiple Artists
📍 COEX Artium
📅 Year-round
Fan Meetups
Hongdae Fan Street
📍 Hongdae, Seoul · 🗓 Daily (especially weekends)
Busking, dance performances, and spontaneous fan gatherings outside YG and JYP buildings.
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Inkigayo Filming Queue
📍 SBS HQ, Mapo-gu · 🗓 Sundays
Fans line up to watch live idol performances at the weekly music show.
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K-pop Spots
MUSEUM
HYBE INSIGHT Museum
Official HYBE artist exhibition and merch store. BTS artifacts and interactive K-pop experience.
FAN SPACE
SM TOWN COEX Artium
SM Entertainment's fan experience center with studios, merch, and themed cafés.
DISTRICT
Hongdae Street
Indie music, street performances, and surrounded by JYP & YG offices.
SHOPPING
Myeongdong K-pop Alley
Dozens of merch shops selling albums, photocards, and lightsticks.
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