LE SSERAFIM, ILLIT, KATSEYE Release Joint Single 'Iconic by Mistake'
three girl groups, one joint digital single — video june 11, song june 12. nothing about assembling that lineup was an accident, but sure. 'by mistake.'
HYBE looked at three of its biggest girl groups, put them on ONE song, and titled it 'Iconic By Mistake.' the humility is fake and we all know it. LE SSERAFIM, ILLIT and KATSEYE share the credit — the video landed 11 a.m. ET on june 11, with the single following at midnight on the 12th.
the rollout was, respectfully, deranged in the best way. KATSEYE started it on instagram on june 7 with a 20-second clip: baroque piano, a screen buried under white feathers, then a grinding industrial noise that shakes them loose to reveal the title written in cursive made of cartoon teeth, skulls, bones and tombstones. a second teaser zoomed in far enough to find a googly-eyed bird with all three group names spread across its wings. i cannot stress enough that this was for a pop single.
the 30-second video preview kept the fever going — the women on what reads as a spaceship, a golden tooth jammed into an electrical outlet, a windstorm, a genuinely sinister trip to the dentist and a mouth full of glitter. dental horror as a visual concept. sure! why not! it's june!
no producer or writer credits were out at press time, which only made the speculation worse. three groups pulled from across HYBE's roster — two korean, one assembled globally — on a one-off nobody saw coming.
context on where everyone was at: LE SSERAFIM dropped their second studio album in may behind 'Boompala' and 'Celebration,' KATSEYE have a five-song EP due august 14 with 'Pinky Up' already out, and ILLIT released 'It's Me' earlier this year. everyone was mid-era. they did it anyway.
iconic on purpose. the title is a LIE and it's my favorite thing about it.
Reported by Billboard. This article is Aegyo Arena's own write-up of that reporting.
Read the original on Billboard →
D.O., Joy, Kwon Eunbi, Big Naughty to Appear on 'The Seasons'
a music show bill this stacked should honestly come with a warning label.
okay WHO approved this lineup because i need to send them a fruit basket.
per allkpop, EXO's D.O., Red Velvet's Joy, Kwon Eunbi, and Big Naughty are all set to appear on 'The Seasons' — the beloved music/talk program that lets artists actually breathe and perform in a looser, live-band setting.
'The Seasons' is where the vocals get room to stretch and the collabs get spicy, so a bill with D.O.'s tone, Joy's charisma, Eunbi's stage command and Big Naughty's pen? that's not an episode, that's an EVENT.
clear the schedule. this one's going straight to the 'watch with full attention' pile. 🎶
Reported by allkpop. This article is Aegyo Arena's own write-up of that reporting.
Read the original on allkpop →Jisoo Becomes Alo's Global Ambassador for Fall Campaign
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